NEW YORK [May 30, 2017] – GuideVine Technologies, Inc. is pleased to bring back its annual financial literacy campaign for the summer of 2017. Building upon the popularity and success of the 2015 and 2016 Summer Scoop campaigns that reached over 4 million people, the company is again providing consumers with daily videos featuring useful information to help them understand, and deal with, an assortment of common financial issues and frequently-asked questions.
This year, GuideVine has decided to put a healthier twist on the daily doses of financial advice. For Summer 2017, GuideVine is encouraging you to get #FinanciallyFit. Each week GuideVine will cover a different topic important to financial fitness, such as retirement planning, taxes, social security, and many more. In an effort to improve their own fitness, GuideVine team members have committed to complete various exercises based on the number of likes and shares that the videos receive. The more likes and shares, the more pushups and burpees the team will have to do!
The #FinanciallyFit daily workouts target all parts of your personal finances. The daily videos are organized into thirteen weekly themes which include:
- Warm Up – Financial Literacy
- Building Your Core – Creating a Financial Plan
- Strength Training – Investing
- Distance Running – Retirement Planning
- Working with a Personal Trainer – Finding a Financial Advisor
- And many more!
“In 2016, we reached more than 2 million people with our Summer Scoop campaign, providing them with daily financial tips,” said Raghav Sharma, CEO and co-founder of GuideVine. “We believe that financial literacy should be a year round initiative. To that end, we are always producing new educational articles and videos on our site. In the summer we like to highlight our best, most popular advice with a curated video series. Personal finance is traditionally thought of as dry which is why we make our content easily digestible and engaging.”
Tune in May 30th when GuideVine kicks off with a warm up! Follow along with with the hashtag #FinanciallyFit.
GuideVine is a trust-based platform, built for the evolving digital/social world in which consumers and financial advisors live. It provides people with an unbiased and transparent way to find financial advice and content suited to their needs. The complimentary GuideVine investor matching service, available since March 2014, gives consumers a better way to find the right advisor. GuideVine also helps empower the financial services industry, allowing independent financial advisors to better position themselves with consumers. In the short time the service has been available, GuideVine has amassed over 250 advisors who manage more than $35B in assets. The founders are former McKinsey & Co. consultants and software entrepreneurs, with extensive experience in financial services, investment banking and retail. GuideVine has been featured on Good Morning America, CNBC, Fox Business, and The Wall Street Journal. For more information, visit www.guidevine.com.