GuideVine Press and Media

Overview

GuideVine’s mission is to help people find the right financial advisor. Traditionally, the search for a financial professional means asking for word-of-mouth referrals, relying on brand name firms and cutting through jargon. It's a time consuming, hit-or-miss, and unreliable method for finding the right financial advisor.

GuideVine represents the new way to find a financial advisor. Convenient. Unbiased. Trustworthy. With a nationwide network of pre-screened, fiduciary advisors consumers can quickly find professionals best suited for their particular needs. They can then narrow down potential choices by "virtually interviewing" them - watching advisor videos and going through detailed profiles.

GuideVine offers three methods for finding a financial advisor: investors can browse advisor profiles at their leisure, use the platform’s questionnaire and matching algorithm to find matched advisors, or they can book a GuideVine Concierge, a free offering where members of the GuideVine team walk them through the process of finding a financial advisor on the platform.

The GuideVine Story

In 2012, one of our co-founders happily got married. As he and his wife envisioned their future together they realized it was the right time to find a financial advisor.

Yet what followed was all too common: a series of awkward and unproductive meetings. GuideVine was born out of this personal experience with a mission to be the best place to find a financial advisor.